What are the benefits of good web design?
Attract and convert more visitors
Drive revenue with new functionality
Stand out in your market and make a big first impression
Build trust with your audience with a professional design
Maintain brand consistency
Move away from restrictive template-based websites
We have an initial call so we can get to know each other and to discuss your requirements. Depending on the size of the project we can fit everything into this initial meeting or set follow-ups to get into the nitty-gritty. We want to understand how your business operates, your plans for growth and what problems we’re trying to solve.
We list all the pages, sections, and basic content for each, focusing on the user experience (UX). Our collaborative approach means we work together to create the best structure of content, based on the goals we agreed together in discovery.
We turn the site map into black and white layouts so we can see the structure in its actual size, how the content flows, and how a user can best navigate through it. We don’t apply any branding at this stage so we can focus purely on the user journey without the distraction of colour, imagery and type choices.
The user interface (UI) design phase is where we apply your visual identity to the wireframes and bring them to life, creating the final designs for you to sign off. We always design with development in mind, making sure we’re adhering to best practices and to ensure a streamlined handover to development.